The speaker at the meeting of the Rotary Club of Kendal on 11th November was Peter Fletcher who gave a very professional, illustrated presentation, about the power of advertising.
In today’s modern, ever increasing technological world, the need for effective advertising for all businesses is vital if they are to succeed. The old ways of relying on their own DIY advertising, word of mouth, loyalty and a reluctance to change will not be good enough.
The power of the internet has changed the way we shop and just about everyone has access to a computer. To get the message across you need effective professional marketing and advertising to keep you ahead of the competition.